International Convenience Store Operator

Client Situation: The client had a number of specialty agencies performing different functions. ABA was retained to assess the effectiveness of its three primary relationships and recommend whether the relationships should continue as-is, be terminated, or selectively improved.

ABA Approach: ABA conducted a series of interviews within the client organization and the three agencies to develop an overall assessment of the agencies and the performance gaps. Based on our assessment, we recommended conducting a review for two of the three relationships, and consolidating some of the functions. We executed our proprietary six-step review process and helped the client select its new agency partners.

Results: By consolidating certain functions we were able to create a more integrated team of agency partners for the client and achieve significant cost savings.

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